Management: Entrepreneurship Certificate

Upon completion of the certificate, graduates will have skills and knowledge that will position them for success in a small business and will have begun study towards an associate degree. The degree will prepare students for entry level positions in management, advancement or transfer to a four-year institution.

Learning Outcomes

Upon successful completion of all program requirements, graduates will:

1. Demonstrate basic knowledge of management, human resources, marketing, accounting, business law and CIS in a management position or business ownership.
2. Organize thoughts and ideas and communicate, using proper business writing techniques as well as verbal presentation skills, in a manner that can be easily understood in the business environment.
3. Demonstrate a responsible attitude in relationships with employers, fellow employees, teams and the internal and external organizational influences.
4. Solve mathematical problems related to various aspects of management including accounting and other phases of business ownership.
5. Understand and practice the four managerial functions of planning, organizing, leading and controlling, as well as the nature and responsibilities of the changing roles of managers.
6. Develop an understanding of the decision-making process and demonstrate effective, ethical and legal decision-making.
7. Have a working knowledge of marketing plans, including target markets, segmentation, sales, advertising, promotions and public relations.
8. Demonstrate an ability to define management problems, examine alternatives and decide on the best course of action.
9. Develop a personal philosophy of management, in order to perform as a manager, coach, leader, or business owner.
10. Develop an understanding of the nature of change, how to manage change and how to adapt to the accelerating global environment.
11. Demonstrate an understanding of the competitive pressures brought by effectiveness, efficiency and innovation issues on organizations.
12. Have the ability to interpret and choose the appropriate follow-up on management information from various sources such as financial statements, annual reports and publications.
13. Understand the importance of proper customer service techniques in order to be competitive in today’s local and global marketplaces.
14. Demonstrate interpersonal skills, such as teamwork, problem-solving, conflict resolution, leadership, motivation, cultural diversity and communication that are required in the work place.
15. Understand the historical foundations of management and the evolution of the “new” workplace and the “new” manager, now known as a “coach”.
16. Apply critical thinking and creativity in solving business problems.
17. Understand the necessity of effective business plans.
18. Train employees in proper customer service techniques.
19. Apply what they have learned during their internships to “real” job situations.

Contact Information

Nancy La Guardia Program Coordinator Management Room 1030 nlaguardia@capitalcc.edu (860) 906-5174